Lil’ Yachty Opens a Pop-Up Pizzeria in NYC Today

Atlanta rapper Lil’ Yachty is taking his pizza obsession IRL in New York this weekend.

The artist — who just turned 20 this week and claims he’s eaten pizza every day since the 2nd grade — will be turning Soho restaurant Famous Ben’s into Yachty’s Pizzeria on Friday and Saturday. Lil’ Yachty is popular with the teens, so don’t be surprised to see a line. He will be there, according to Instagram.

Pizza will be for sale, but mostly, it’s a merch play. The pop-up will feature a variety of pizza and Lil’ Yachty-themed gear, including a $100 satin bomber jacket, a $30 t-shirt, and a $30 hat. All of them bear the “Yachty’s Pizzeria” logo.

The pizzeria at 177 Spring Street, near Thompson Street, will be transformed from 12 p.m. to 7 p.m. on Friday, August 25th and Saturday August 26th.